Good Customer Service Skills Gives You An Unfair Advantage

Implementing good customer service skills is by far the most underrated element of a business today. So I want you to think about all the various shops that you visit.

Do you like to go back to those store’s that don’t acknowledge you and one of the words they use the most is ‘next’. Or would your preference be to those stores where the owner has taken the time to develop a relationship with you and it’s a pleasure to see and talk to them again.

And then tell me this; which type of shop do you spend the most money? I mean over the year, how many more times do you go back to the one that delivers the best value to you?

I believe that you will realize that providing good customer service skills is key to clients coming back again and again. So we need to concentrate on providing excellent value to our clients.

One way to really step forward is to send a thank you card to each client or even first time visitor. 

(As you can see there’s plenty of room for you to write a personal note on the card for each client.)

The reasons to use these cards are many, like:

• This really lets them know you care, more than just telling them
• This keeps your name etched into their memory, just how many shops that you visit do this for you? That’s my point
• This is a very inexpensive marketing tool; a post card and you just write something short on it, use a post card stamp (about $.25) and you’re done
• This will give your clients something to brag about to their friends
• This provides extra value to your clients, and emotional value is something that you can’t buy
• This is incredibly easy to do

I have already done all the work for you all you have to do is click the order button above and tell me how many you want, and then you'll impress your clients with your good customer service skills.

So let’s look at how much you’re spending on your clients, let’s see $.35 + $.25 gets you a post card and stamp. That’s a whopping investment of $.60 for a customer that’s spending at least $40 to $50 minimum with you each time they come in.

Of course if it’s a man maybe his haircut is only $25, but still the advantage is to you to send him a post card as well. Have you read about ‘Lifetime Customer Value’ yet? Look at the Education page of my site and learn just how much each of your clients is worth to you.

The more you utilize good customer service skills with your clients the more your business will grow and become recession proof. Because people are still going to get their hair cut but, they will use the professional that delivers the best value (emotional always proceeds intellectual). So when you over-deliver in this area you are the one that they will come back to and that is exactly where you want to position yourself.

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